Promotion: The Power of the Koozie...

Yes I have been gone since October 1st, such is life, but life is good. d and Mystic Nation are in full swing either live and in the studio, but this blog has gone by the way side...NO MORE!!!! I am revived and ready to help find more resources for the artist to help them strive in the music industry...and it remains FREE! Not even a sales pitch! Of course resources are more than welcome to advertise across my sites :)

If you have been using most of the resources on this blog to help your band while i was out and about, chances are you were too busy too read this blog in the first place, so let's get back on track shall we.

Today's promotional tactic....the Koozie. It's that little piece of neoprene that keeps beverages cold and also becomes a traveling advertisement. Having just gone through a whole box in 2 shows flat, I can only say these are very popular. And far more useful as well. We went with the collapsable Koozie first round, makes it easier to lug to shows and for people to take home. A little more flimsy than a standard Koozie, but hey they can always come back to another show if they break theirs :)...which is the point of it all anyway.

When designing the Koozie art...keep it simple...band name or logo and in small print beneath your website address(minus the http://)



If you get quoted by your printer over $140 at a 100 quantity, email me and I will get you some info on a great online tool for low inventory purchases.

Recording - Mastering.

Once you get something recorded I highly recommend getting your works mastered. This adds such a level of quality when put in the right hands. Rather than give a long winded blog on my take on the mastering process I found a very well written article online by The G-Man at Music Biz Academy

Resource of the Day - Your Local Artists

So you have your CD recorded and are pondering how to bring it all together with a great representation for your marketing purposes. In addition to the photography you will probably want to get done, the other qquestion is how to get some CD art without breaking the bank.

The first option is to check with any of your artistic friends would be interested. This can often be the least expensive way of getting some artwork for the CD cover.

Another option, which also benefits a new artists portfolio as well, is to go to the local college and ask the art professors if they have any artists interested in a project for their portfolios. You can also just post a flyer at the local college as well. In most creative pursuits surrounding low budget options this is a great way to benefit yourself and a budding artist. This can also be applied to marketing and photography.

Your Local college is a HUGE resource for resources and no budget.

Myspace That Matters

I am starting a new thread to weed out the BS and post significant myspace connections, well ones that I feel serve a different purpose than the self serving I love myself type myspaces out there.

The new thread is Myspace That Matters.

Todays link was provided in the For Your Submission blog post...

Link
75orLess

A review service, and this is their myspace.

For your Submission - Copyright

So Mystic Nation just finished up the recording process of What Makes Rust and the master is leaving for the duplication process. Many things must now happen. But before all else, it's time to copyright that beautiful gem we have just completed, and the joy is it is one of the cheaper things to do, $45 currently as of July 1, 2006.

The US government actually makes this one easy just visit:
Sound Recording Copyright

If you want to be smart about all this copyright stuff and get a great handle on the lay of the land here are some useful links to educate yourself to near lawyer status.

Links
Taking the mystery out of Copyright
Frequently Asked Questions

Resource of the Day - Myxer

It has been a little while since I have found a resource of the day....here ya go...

Myxer is a company that allows you to create, share and sell your ringtones and wallpapers. I am going to be making a What Makes Rust wallpaper shortly to test their platform. Fun stuff indeed!

Link
Myxer

As they say "Mobilize your stuff"

For Your Submission - Music Gorilla

Play your music for the record labels, hell why not!

Link
Music Gorilla